Lili Bonnet Coach and agent for professionals in creative industries

Because designers should be able to dedicate themselves to what they love and do best: creating.

I support entrepreneurs, artists, designers, architects and managers in the creative industries in developing their business, with a bespoke approach that combines coaching, representation, training and strategy.

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India Mahdavi

Architect and Designer
Aurore de la Morinerie

Illustrator

Jean-Antoine Mouchon

Director of ESMOD PRO

Chloé Nègre
Architect and Designer
Karin Gintz
DG VITRA France

You are a professional
in the creative industries

My coaching is for creatives who want to go further in their business, leadership, purpose, or freedom.

Independent artist, craftsperson or designer

You want to focus on your creation and delegate
the rest: representation, contracts, business development.

Entrepreneur or studio founder

You have a vision and want to structure your business, refine your positioning, and increase your impact.

Creative senior executive or manager

You manage a team in a creative industry and want to strengthen your leadership, posture, and performance.

Professional seeking meaning or career change

You are looking to find your purpose, change direction, or realign yourself with your core values.

Their point of view

I am Lili Bonnet

A certified coach and agent for professionals in the creative industries, I've been supporting architects, designers, artists, and managers for over ten years.

Before founding LBM, I worked for 9 years alongside India Mahdavi as Studio Manager – handling fee and contract negotiations, in French and in English. With over 25 years of experience in luxury, fashion, and design, I understand the challenges, deadlines, joys, and intensity of your profession.
I am a certified Ikigai and skills assessment coach. LBM is Qualiopi certified (No. 25FOR00057.1).

Everything happens for a reason.
— The creative industries podcast

Each month, I invite a creative professional for an unfiltered conversation about their craft, business, and life. Architects, designers, photographers, illustrators: unique individuals who share their reality.

06

Season 4 Episode 6 • solo • English • Creative Management • the importance of team-building

If you’d like to find out more about what I call Creative Management, I dedicated a full episode to it a few months ago.

Today, I would like to take a closer look at one aspect of Creative Management: team-building.

What exactly does it involve?
What are the benefits?
I also share a great example, as well as a counter-example, from my own experience as an employee.

And bonus: I talk about my favourite sports coach, Ted Lasso. (no spoiler as I haven’t started Series 4 yet).

If you're interested in offering your team a workshop / team-building / training session, do drop me an email! lbm@lilibonnet.com

I can organise and facilitate almost anywhere in the world 🙂

05

Season 4 Episode 5 • interview • Embracing your multi-potentiality, with Fabien Juif

I’ve known Fabien for over 20 years, back when he was a graphic designer.

We worked together on a project and have stayed in touch — partly because it’s something I enjoy doing, of course, but mainly because I’ve always admired his entrepreneurial spirit.

Even when he enrolled at art school, he didn’t know what he was going to do later on; he just had a fairly broad vision of his future:

– getting up whenever he wanted;

– not working for a boss;

– and living in a loft.

Today, that’s exactly what he’s doing.

He’s the owner of UNSEEN, a vintage shop in Brussels, but he’s also a designer, a carpenter…

it’s clearly impossible to define him in a single word, as he has developed and put to use a wide range of skills.

And it’s quite fascinating to see how much this multi-potential individual needs to free himself from the constraints that a single skill entails, to allow himself not to be confined to just one profession. Not to limit himself. And that is precisely the driving force behind everything he undertakes.

this episode, we also talked about:

– pop culture,

– imposter syndrome,

– mental health,

– and identity, thanks to his recent reconnection with his country of origin, Vietnam.

04

Season 4 Episode 4 • Interview • Working the Invisible, with Sébastien Gafari

An unconditional love for, and I quote, «spaghetti bolognese, airports, [their] cat, and old universities», Sébastien Gafari Is an architect and designer.

 

He is particularly known for his Trumeaux.

What is a trumeau? It is an architectural term; it refers to the space of a wall between two windows.

If you don't understand what it is, I invite you to consult its website the internet and its account Instagram, which are brimming with them.

 

We met in 2024 when he was a finalist for Design Parade Toulon.

In pairs with Sarah Guedes, they presented there Palazzo, designed as a haven for migrants who had to leave everything behind. This resonates with his own story as his parents, of Lebanese origin, fled the civil war.

 

 

In this episode, we discussed, among other things:

– of the history of trumeau panels and his fascination with this ornamental element; ;

– on the impact of the Design Parade competition on his career; ;

– of his pivotal meeting with India Mahdavi, and how she continues to follow and advise him; ;

– of the importance of teaching, which he embraced upon graduating; ;

– of the place that experimentation holds in his approach as a designer.

 

And of so many other aspects of the life of an architect / author-artist / teacher.

 

Even though the majority of his projects are in Paris, Sébastien lives, works, and teaches in Bordeaux.

A life choice he wouldn't change for anything in the world.

Because that's where he feels most aligned with himself — and with his cat.

The LBM Newsletter

Resources, insights and behind-the-scenes of the creative industries — straight to your inbox.

A specific question? The LBM Hotline is here for that.

Direct access to my expertise for quick exchanges (written or voice notes).
Monday to Friday, 9 am to 6 pm.