For this episode, I'm taking you into the forest.
I met Anne-Caroline Frey thanks to Emmanuelle Gillardo, founder of the press relations agency Emmalab.
After a career in advertising and media in Paris, Anne-Caroline launched into entrepreneurship in 2011 to create a network of art enthusiasts — enthusiasts in the emotional sense and not in terms of investment, as she specifies — and to link it with the art of living.
She then founded Loire Valley Lodges, an eco-hotel in the heart of a 300-hectare estate, which is celebrating its 5th anniversary this year.
Designed as an invitation to reconnect with art and nature, this place is alive. Everything is designed to slow down, to tune into one's senses, and it is therefore conducive to creation.
We obviously talked about how and why she founded this unique place; ;
But also of the customer journey; ;
And development prospects.
🌳🌳
Music & Direction : Philippe Drevet
Granddaughter of the painter François Bret, who founded the’Luminy School of Fine Arts and Architecture in Marseille,
And daughter of Marie-Christine and Roger Pailhas, famous for the eponymous gallery in Marseille and also founder of Art dealers, which he liked to describe as «the smallest art fair in the world»,
Julie Pailhas has always been immersed in art — and entrepreneurship.
She started alongsideOlivier Saillard at the Fashion Museum in Marseille, before doing an internship in the press department of Dries Van Noten in Paris.
From opportunity to recommendation, Julie then worked as a fashion stylist and artistic director for numerous iconic magazines for 25 years.
And then lockdown called her back to her home city, Marseille, where she created in 2021 Inanimate Objects, her flat-gallery.
Stylist – curator – gallery owner, Julie is renowned for her discerning eye, her flair and a certain radicalism.
It was the first time I'd met her, and I couldn't leave!
Together, we naturally talked about her journey, and how she managed to find her place within such a family; ;
And, of course, the design and organisation of its exhibitions, whether held on-site or off-site; ;
From its business model; ;
And how and why it differs from a traditional gallery.
With the desire to showcase emerging or established artists, Julie Pailhas has created, in her own home, a unique space that reflects her personality and brings people together.
Portrait of Julie and her cat Momo in her flat-gallery in Marseille © Florian Touzet
If you’d like to find out more about what I call Creative Management, I dedicated a full episode to it a few months ago.
Today, I would like to take a closer look at one aspect of Creative Management: team-building.
What exactly does it involve?
What are the benefits?
I also share a great example, as well as a counter-example, from my own experience as an employee.
And bonus: I talk about my favourite sports coach, Ted Lasso. (no spoiler as I haven’t started Series 4 yet).
If you're interested in offering your team a workshop / team-building / training session, do drop me an email! lbm@lilibonnet.com
I can organise and facilitate almost anywhere in the world 🙂
