Stylist & creative director for press and advertising, self-proclaimed «Conductor of Creation and Image»., Clémence Cahu is also the founder of the luxury leather goods brand CAHU.
In 2018, she created the handbag of her dreams, to meet a need. Because as she says, «at CAHU, function dictates form».
And this bag – the perfect tote bag, in a way – is recognisable by its PVC canvas, used for the bouncy castles made in the family factory in Normandy.
In this episode, Clemence It unfolds with great transparency, and also maturity and humour.
We talked:
– of her journey, which began early, even before she graduated; ;
– of the evolution of their role and the different hats they wear; ;
– of its business model for the brand; ;
– of his team; ;
– and the numerous collaborations that make up the DNA of CAHU and allow Clémence to renew herself and challenge herself each time.
And throughout our conversation, the Cahu family is obviously very present.
For beyond this name, which has become a brand, commerce and ingenuity flow as much in their veins as on this coloured PVC canvas.
I met Emmanuelle Roule Thanks to Charlotte Brunet, LA Marseillaise is indispensable. The Charlotte Brunet Agency She offers the curation and organization of sensitive experiences, and in particular artistic projects. She thus introduced me to gems, including a workshop visit with Emmanuelle Roule.
Born in Saint-Etienne, now based in Marseille after living and working in Paris and abroad, Emmanuelle Roule is a designer, art director and ceramist.
A graduate of ENSAMAA Olivier de Serres, Emmanuelle started out in graphic design before discovering ceramics almost by chance.
Whether she talks to us about bees, geology or design, Emmanuelle offers a rich and technical analysis without being hermetic. Quite the opposite.
Because everything she undertakes is guided by a great curiosity and a desire to break down the barriers between all disciplines.
Immediate embarkation for a journey to the center of the Earth.
Granddaughter of the painter François Bret, who founded the’Luminy School of Fine Arts and Architecture in Marseille,
And daughter of Marie-Christine and Roger Pailhas, famous for the eponymous gallery in Marseille and also founder of Art dealers, which he liked to describe as «the smallest art fair in the world»,
Julie Pailhas has always been immersed in art — and entrepreneurship.
She started alongsideOlivier Saillard at the Fashion Museum in Marseille, before doing an internship in the press department of Dries Van Noten in Paris.
From opportunity to recommendation, Julie then worked as a fashion stylist and artistic director for numerous iconic magazines for 25 years.
And then lockdown called her back to her home city, Marseille, where she created in 2021 Inanimate Objects, her flat-gallery.
Stylist – curator – gallery owner, Julie is renowned for her discerning eye, her flair and a certain radicalism.
It was the first time I'd met her, and I couldn't leave!
Together, we naturally talked about her journey, and how she managed to find her place within such a family; ;
And, of course, the design and organisation of its exhibitions, whether held on-site or off-site; ;
From its business model; ;
And how and why it differs from a traditional gallery.
With the desire to showcase emerging or established artists, Julie Pailhas has created, in her own home, a unique space that reflects her personality and brings people together.
Portrait of Julie and her cat Momo in her flat-gallery in Marseille © Florian Touzet
